Aveneu Park, Starling, Australia

Strengths mining industry, which contributes to improve


employees Clearpath attracts talent due to its prestige in the
robotics industry. Its talented and hard-working employees comprised
of sixty percent of engineers, with training in robotics automation,
electronics, computer science, mechanical engineering and electrical
engineering programs. Also, the company maintains the relationship
with the educational institutions to recruit students to find the
right people with the right skill set.

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Clearpath changed the company’s focus from military applications to
customizable robotic platforms for development and research after
facing risks and barriers to entering the market in 2009. The company
accomplished that expanding the business into different industrial
applications and working with academic, corporate and military
clients in this area, including the Canadian Space Agency, NASA and
the Massachusetts Institute of Technology. Clearpath aimed to build
robots to automate the world’s dull, dirty, and dangerous jobs. Thus,
the company was able to be launched unmanned vehicles for research
and self-driving vehicles for industrial material transport.



Industrialization and Automation The demand for industrial robots
advance due to increase in demand for automation activities and rapid
growth in industrialization. Increased adoption of industrial robots
in the military, agricultural, and mining industry, which contributes
to improve efficiency, surveillance and security, deliver
high-quality products and services, reduce human errors and
complexity, enhanced safety of the workforce.


Labor Cost Labor costs are increasing worldwide, especially in
America and Europe, and it is also expected to rise in the Asian
market. Even though the initial cost of setting up a robot and
integration are high, industrial robotics will reduce labor cost,
offer high productivity, efficiency and profits. Most of the
organizations are implementing industrial robotics solutions to
reduce their labor costs. Rising costs will not have an impact on the
market in the future due to use of robotics

Market The global robotics industry has plummeted in the recent
years, but, is expected significant growth in the future, especially
in the fields of medical, logistics, defense. According to research
group International Data Corporation (IDC) and Bank of America, the
robotics market is growing at 17% per year. The driving factors of
the robotics market are growing automation to meet production demand,
improving quality and workplace safety, meeting the technology
standard and increasing production capacity. Market size will be
reached from approximately $95 million in 2015 to $1 billion by 2020.
And also, according to Boston Consulting Group, global robotics
spending will grow from US$15 billion in 2010 to US$67 billion in

of the Robots Heires, Katherine. Risk Management; New York Vol. 63,
Iss. 7, (Sep 2016): 18-20,22. The Rise of the robots Hendershot,
Steve. PM Network; Drexel Hill Vol. 29, Iss. 4, (Apr 2015): 26-37.


investment Robotics technology is an emerging industry and still new
for public and investors. It requires high investment for the initial
setup and integration of industrial robotic solutions. As a result,
small and medium enterprises are struggling the adoption of robots.
High cost of investments make the robotics technology is unaffordable
for these companies and decelerate the growth of robotics market and
the acceptance of robots by niche industries.



challenges In Canada, the government supports startup companies,
rather than mid-sized companies in the robotics industry. Therefore,
government opportunities are limited due to the company size for
companies like Clearpath that sit between a start-up and a mid-sized
company. This is a major handicap for Clearpath’s market growth.


China, South Korea, Japan, the United States, and Germany account for
74% of the total sales volume in 2016. Asia is the world’s largest
market followed by Europe and America. Asia is expected to maintain
its dominance because of the growing demand from small- and
medium-scale enterprises in developing countries are shifting the
growth of industrial robotics market globally. Another point of view
is that Chinese government is playing fostering role for developing
robotics industry and announced five-year-plan (2016-2020), with
plans to accelerate China’s robotics technology and integrate big
data and cloud computing networks. According to International
Federation of Robotics, industrial robot sales in China will increase
20% by 2019.

of the Robots Heires, Katherine. Risk Management; New York Vol. 63,
Iss. 7, (Sep 2016): 18-20,22.  


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